(BPT) – If you’re a small-business owner – whether your business consists of just you and your spouse or a handful of employees – and you’re emerging from the pandemic into your new normal, it may be time for you to think about setting up retirement ac…
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We all look forward to reopening the economy but many businesses also face challenges in getting customers back to their stores. For example, some consumers aren’t aware that they’re open while others are reluctant to shop in person due to safety concerns. As you’re busy preparing for reopening, don’t forget to share the updates with […]
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Whether it be the funny cat videos or daily blogging from content creators, YouTube has become a lucrative career path that many pursue. Choosing this career means that you’ll need to be consistent with your content and gain an audience so you can actually make some dough. However, having good content ideas is only one […]
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As a freelance writer, you are well aware of the power of words. They can entertain, inform, and delight. Words can also bring pain or harm, even by accident. As the principles of diversity and inclusion continue to grow and expand throughout the world, businesses are more sensitive than ever to the needs and preferences […]
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Since I’ve been locked inside for the better part of 2020, one of the ways I’ve been able to produce new content is through starting my own podcast. Along with writing articles and blog posts, and producing video content for YouTube, launching a podcast to amass new listeners and share insights has become a valuable […]
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The Covid-19 pandemic required organizations to adapt quickly and change the way they operate. Remote working and the resulting digitalization have led to significant shifts in workplace culture. Now that the dust is settling, what can you learn from this? What opportunities have opened up? Here are some things to consider: Learning From Covid-19: How […]
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(BPT) – Navigating the COVID-19 pandemic has not been easy for small business owners and many have needed to shift the way they do their business. A recent survey of entrepreneurs from The UPS Store revealed that 41% say they have recently changed or pivoted their business, with 65% of respondents saying they are doing more business online. In this rapidly changing environment, The UPS Store is announcing a new store design to create a more seamless customer experience.
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If you are promoting a brand, chances are you are using some form of social media to reach out to customers and broaden your audience. Typically, people gravitate towards the usual suspects like Instagram and Facebook. But have you thought about using Pinterest to promote your brand? Even though Pinterest has over 320 million active monthly […]
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When I was a kid, I wanted to be an actor more than anything in the world. I would dream about winning an Oscar—standing on the stage with other stars listening—and I would give my acceptance speech for Best Actor. I’d thank my agent, my fans, and most of all, my parents for always supporting […]
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An infographic can be a great asset to use for promoting your brand and increasing engagement. But really, are they always worth the effort? Whether you are creating your brand’s many necessary graphics all by yourself, or are fortunate enough to hire an in-house graphic designer, you know that infographics, in particular, can be incredibly time-consuming […]
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