When branding teams first started to understand that social media is valuable for reaching customers, many of them worked hard to create convincing, compelling posts. Over time, they learned the power of image-based posts to capture attention in crowded newsfeeds. They committed to monitoring and refining this strategy to get improved results with each campaign. […]

The post How to Use Social Media to Test Ads Before Spending Money appeared first on .

As the weather cools down, it might feel tempting to bundle yourself up in some blankets and put your business into hibernation until the spring. However, chilly temperatures are no excuse for dropping the ball when it comes to managing and expanding your business. With the holidays quickly approaching, it’s the perfect opportunity to start […]

The post Gig Economy News: ‘Tis the Season appeared first on .

What’s in a name? For business owners today, the long-standing quote from Shakespeare is as relevant as ever. Your company name has to do a lot: roll off people’s tongues, be web-friendly, and get potential customers to respond on an emotional level. There’s a certain art to choosing a name and often it can make […]

The post What’s In a Name? The Dos and Don’ts for Naming Your Business appeared first on .

Over the past seven years, the Fiverr community has grown and evolved tremendously. More than 10 million Gigs have been posted, with an average of nearly one million transactions each month in the past year. We aim to represent the massive amount of talent on our platform in the best possible way. So we are […]

The post Level Systems Update: What Fiverr Sellers Need to Know appeared first on .

The opportunity to buy healthcare during Open Enrollment through the Affordable Care Act (ACA) has been credited as one of the engines behind the recent rise in entrepreneurship. Fortune cited a Thumbtack survey that found that one-third of the 5,400 small businesses polled decided to start their businesses because of their confidence in obtaining healthcare […]

The post What Small Business Owners and Entrepreneurs Need to Know: Changes to Open Enrollment appeared first on .