Digital Marketing

Did you know that it takes 5 to 7 impressions for people to remember a brand? With branding, the goal is to continue making those positive impressions on an ongoing basis. One way to do that is through brand activations.

Think about the last commercial you remember.

When it comes to social media strategy, most brands know some of the top strategies: Post high-quality content, monitor your brand perception, engage with your audience.

As email marketers, one of the key metrics we use to determine if our audience is actually reading our content is the open rate.

As a marketer or business analyst, you know that data is an important part of your success. And the way you store and organize your data will either make your job easier or harder.

Keeping track of expenses as a business owner can be taxing. You have to document every detail to make sure you stay within your spending limits while promoting your products or services, delivering on promises, and developing new offerings.

Have you ever wondered what people actually do when they enter your WordPress website?

Whether you’re working with an online business or a brick-and-mortar bolstered by an online presence, one question is destined to come up: how many visitors should your site get?

Indexing as many pages on your website as possible can be very tempting for marketers who are trying to boost their search engine authority.

Whether you’re looking to increase revenue, sign-ups, social shares, or engagement, A/B testing and optimization can help you get there.But for many marketers out there, the tough part about A/B testing is often finding the right test to drive the biggest impact — especially when you’re just getting started.

So, what’s the recipe for high-impact success?