WordPress 5.5.2 Security and Maintenance Release

WordPress 5.5.2 is now available! This security and maintenance release features 14 bug fixes in addition to 10 security fixes. Because this is a security release, it is recommended that you update your sites immediately. All versions since WordPress 3.7 have also been updated. WordPress 5.5.2 is a short-cycle security and maintenance release. The next […]

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The AIDA Model: A Proven Framework for Converting Strangers Into Customers

In 1898, Elias St. Elmo Lewis, an eventual inductee of the Advertising Hall of Fame, anonymously wrote a column about three advertising principles he found useful throughout his career in a printing magazine called The Inland Printer, one of the most influential American magazines of the 19th century.

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