Every social network makes it clear how to put a link in your bio on their platform — except Instagram.

Here’s a little exercise for you: Check the timestamps on the emails you’ve gotten in the past day. What have you found? For me, I noticed that most of my emails, especially my subscription emails, were sent between 9-10 AM, or 5-6 PM.

If you had to guess, how many email newsletters do you think you’re subscribed to? Ten? Twenty? Fifty?

To be honest, I’ve lost count — and I know I’m not alone. Email marketers have a lot to compete with in their subscribers’ inboxes. That’s why a solid newsletter template is crucial to designing an email that people are encouraged to click through.

Nowadays, it’s critical you invest in a video marketing strategy to build brand awareness and expand your reach, particularly since so many people prefer watching video over other types of content.

In 2020, with conferences and events going virtual, a number of brands around the world have heavily embraced webinars. 

Along with allowing marketers to educate audiences about topics related to their brand, webinars can also offer major lead generation benefits.

But, while a number of successful marketing pros make creating webinars look easy, there’s actually a hefty amount of work that needs to go into planning them in order to see solid engagement.