19 Brilliant Examples of Holiday Marketing Campaigns

Every year, as soon as Halloween is behind us, it seems like the floodgates open. Without warning, there are holiday marketing campaigns everywhere, with countless businesses rushing to cash in on a spending frenzy. There are holiday emails, social media posts, and TV ads — oh, my.

It might seem like holiday marketing is out of control. But some brands do it very, very well.

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Why You Might Want to Be More Negative in Your Marketing

Ever wake up on the wrong side of the bed?

Of course you have. We all have.

Ever wake up on the wrong side of the bed, and then have to be cheery? Like, interact in social media? Write an engaging blog post? Put together a lovable email marketing campaign?

Ugh. Those are the times you wish you could shut out the world, or at least channel a little of your inner snark.

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6 Ways To Nurture Your Online Customers and Convert Them Into Brand Evangelists

Most of us have heard the statistic that it’s five times more expensive to sell your product or service to a new customer than it is to sell it to a current customer. Even worse, providing incredible service while failing to build a lasting connection can result in your brand doing essentially all the legwork […]

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