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22 Stats that Make a Case for Using Webinars in Your Marketing Strategy

Leave a Comment / Digital Marketing / Tipper2010
customer attending a webinar

A webinar is a video presentation, seminar, lecture, or workshop delivered over the internet.

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How to Create an Audience Profile, And Why You Should [+Examples]

Leave a Comment / Digital Marketing / Tipper2010
How to Create an Audience Profile, And Why You Should [+Examples]

Determining your audience profile is a critical step in ensuring your campaign is successful.

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How to tackle ‘adulting’ milestones

Leave a Comment / Technology / Tipper2010

(BPT) – So, you’re in your 20s, and everything’s changing – you finish college, start working, rent an apartment – and the list goes on. Becoming an adult means accomplishing many milestones, without a manual. “Adulting” often means learning to manage …

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WP Briefing: Who Is WordPress?

Leave a Comment / WordPress / Tipper2010

In this episode, Josepha explores the five groups within the WordPress ecosystem and provides a high-level example of how they interact and support one another. As always, stay tuned for the small list of big things and a contributor highlight.

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What Are Core Web Vitals? + How to Improve Yours

Leave a Comment / Digital Marketing / Tipper2010
What Are Core Web Vitals? + How to Improve Yours

Long gone are the days of dial-up internet when web pages loaded line by line.

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What Is Event Branding? + 5 Examples to Inspire You

Leave a Comment / Digital Marketing / Tipper2010
What Is Event Branding? + 5 Examples to Inspire You

The look and feel of events changed exponentially after March 2020 as companies moved live events to virtual spaces. But whether your event is online or in-person over the year ahead, event branding is essential to create a memorable experience for attendees.

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How to Get Your Facebook Ad Approved [+ 4 Best Ad Practices]

Leave a Comment / Digital Marketing / Tipper2010
How to Get Your Facebook Ad Approved [+ 4 Best Ad Practices]

Facebook ads can generate awareness, bring in leads, and convert prospects … but only you can get them approved.

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How Performance Marketing Works [+ 6 Tools You Can Use]

Leave a Comment / Digital Marketing / Tipper2010
marketer creates affiliate link and code for partner

A lot of companies have employee referral programs.

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Multi-Touch Attribution and Models: A Complete Guide

Leave a Comment / Digital Marketing / Tipper2010
Multi-Touch Attribution and Models: A Complete Guide

Today’s buyer’s journey includes a number of interactions across various touchpoints and channels. There’s rarely a conversion of sale that occurs based off a single interaction.

Multi-Touch Attribution and Models: A Complete Guide Read More »

6 Content Marketing Skills That’ll Only Get More Important

Leave a Comment / Digital Marketing / Tipper2010
Content marketer working on her SEO and organization skills to become a better content marketer.

A few years ago, I got hired as a content marketer at a small web design company.

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