With almost 4 billion people worldwide currently connected to the internet, there has never been a better time for businesses to include blogging in their marketing strategy.

Not only does blogging drive website traffic and promote your products and services, but it also helps you build trust with your potential customers.

Instagram has been around for 11 years.

In more ways than one, branding is a pillar of success.

In 2019, DoorDash was losing money on the average order and reported an operating loss of $616 million on $885 million in revenue. By the end of 2020, their revenue jumped to $2.89 billion — a 226% gain.

Why the sudden success?

Ever click on a website, take one look and say “Hm, that’s going to be a no” while you look for the exit button?

The number of podcast listeners in the United States is expected to reach 100 million by 2024. (For context, there are 82.7 million listeners in 2021.) 

Today, video can help marketers do a lot of things — it can help you explain your product or service, it can increase traffic to your website, and it can even convince people to purchase a product.