Digital Marketing

Have you ever spoken with customer service via a chatbot? If you’re like me, you sometimes wonder if the other voice is a human or an astute AI assistant.

When ChatGPT came on the scene last year, it changed the entire artificial intelligence industry. This generative AI tool produces answers to almost any question it’s asked.

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.

“If you’re not using AI, you’re falling behind” is a statement you might have read and heard frequently in the past few months.

The COVID-19 era was notoriously a rollercoaster for marketers, who had to pivot their strategies constantly as the world changed.

Ah, AI. It’s quickly become one of the buzziest words of 2023, akin to the popularity of the phrase “new normal” in 2022.

In the summer of 1968, audiences everywhere were shocked by the sights and visions presented in Stanley Kubrick’s 2001: A Space Odyssey.

SEO isn’t easy — it often requires an entire team of people who solely focus on SEO within your marketing department to get it right. That’s why many companies choose to outsource their SEO to an SEO agency/service.

Google Sheets is a powerful tool for managing and analyzing data, but as your spreadsheets become more complex, you may need more advanced tools to perform calculations and analysis.

vlookup is a powerful tool that allows users to search for specific data in a large dataset. Whether you’re a business owner or simply someone who works with data, mastering the vlookup function can save you time and help you make more informed decisions.