How to Become a (Better) Editor: 13 Editorial Tips
When I first started editing articles for HubSpot’s Marketing Blog, I honestly figured it would be the easiest part of my job.
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Digital Marketing
The 18 Best Advertisements & Ad Campaigns of All Time
I’ve always been a little leery of proclaiming anything “the best.” I never declared anyone my best friend as a kid because I was afraid my other friends might assume I thought less of them.
So it was a little difficult for me to come up with just one “best” advertisement of all time — which is why there are 18 in this post instead.
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Wasn’t ABM Supposed to Fix B2B Buying?
Before my kids woke up this morning, I had ordered groceries for the week, subscribed to a digital news channel I’ve been meaning to read more, and signed up for an online workout class (that I’m likely to skip). All from my phone, and all with just a few clicks.
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How Webinars Can Help Your Customer Retention Strategy in 2020 [IG]
![How Webinars Can Help Your Customer Retention Strategy in 2020 [IG]](https://blog.hubspot.com/hubfs/webinar-customer-retention-strategy-1.jpg)
When you first think of webinars, you probably think they’re a great tactic for the first part of the flywheel — attract.
While you’d be right, webinars are also a way to delight and retain customers.
How Webinars Can Help Your Customer Retention Strategy in 2020 [IG] Read More »
7 Tips for Making Dull Blog Topics Interesting, According to Our Blog Team
Sometimes, I’m assigned blog topics that are super exciting.
I’ve written about Twitch, Instagram marketing, exciting company cultures, and team building games. These post topics quickly engage me, and I always find myself empowered to write a highly valuable article for readers.
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3 Types of Marketing Videos That You Can Make Remotely
In our 2020 State of Marketing report, video beat out common tactics like blogging and SEO as the most heavily prioritized marketing strategy for businesses this year.
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How Digital Minimalism Helps Focus, Attention, and Productivity
How much time do you spend online each day?
If we’re honest with ourselves, we know it’s probably too much. In fact, one recent study found that we spend 6 hours and 42 minutes online every day.
Imagine if you could put that time toward accomplishing your goals.
That’s why we love the digital minimalism movement.
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15 of the Best Facebook Ad Examples That Actually Work (And Why)
On average, Facebook is home to 3 billion daily active users — from CEOs to students to companies. And while the community is clearly there, connecting with them from a marketing standpoint isn’t always easy.
For brands, posting on Facebook alone isn’t enough anymore, especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you’re smart about it.
15 of the Best Facebook Ad Examples That Actually Work (And Why) Read More »
Brand Logos: The Good, The Bad, and The Most Questionable Designs
When it comes to your business’ branding strategy, establishing your company’s logo is one of the most critical tasks.
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8 Ways That HubSpot Engaged Its Online Community with Employee-Inspired Content
This post is a part of Made @ HubSpot, an internal thought series through which we extract lessons from experiments conducted by our very own HubSpotters.
Consistent content creation is a cornerstone of community growth. To keep your community members returning regularly, they need to see new things each time they return.
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