In our 2020 State of Marketing report, video beat out common tactics like blogging and SEO as the most heavily prioritized marketing strategy for businesses this year.
3 Types of Marketing Videos That You Can Make Remotely Read More »
How much time do you spend online each day?
If we’re honest with ourselves, we know it’s probably too much. In fact, one recent study found that we spend 6 hours and 42 minutes online every day.
Imagine if you could put that time toward accomplishing your goals.
That’s why we love the digital minimalism movement.
How Digital Minimalism Helps Focus, Attention, and Productivity Read More »
On average, Facebook is home to 3 billion daily active users — from CEOs to students to companies. And while the community is clearly there, connecting with them from a marketing standpoint isn’t always easy.
For brands, posting on Facebook alone isn’t enough anymore, especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you’re smart about it.
15 of the Best Facebook Ad Examples That Actually Work (And Why) Read More »
When it comes to your business’ branding strategy, establishing your company’s logo is one of the most critical tasks.
Brand Logos: The Good, The Bad, and The Most Questionable Designs Read More »
This post is a part of Made @ HubSpot, an internal thought series through which we extract lessons from experiments conducted by our very own HubSpotters.
Consistent content creation is a cornerstone of community growth. To keep your community members returning regularly, they need to see new things each time they return.
8 Ways That HubSpot Engaged Its Online Community with Employee-Inspired Content Read More »
2020 has brought with it unexpected levels of stress, anxiety, and fear for people across the globe.
How to Protect Your Mental Health When Working Remotely, According to a Psychologist Read More »
For the last few months, businesses around the world have had to rapidly adapt to the impact of COVID-19.
In a time where it seems like things change every day, it can be difficult to gauge whether the challenges your business is facing are widespread.
Deal Pipelines Trending Upward in May’s Second Week [COVID-19 Benchmark Data] Read More »
In today’s day and age, marketing is all about personalization.
It’s about reaching the right people in the right place at the right time. Account-based marketing (ABM) is no different and has been growing in popularity in recent years.
How to Automate Your Account-Based Marketing Strategy Read More »
According to HubSpot research, Facebook is the top distribution channel for content, and provides the biggest ROI for marketers.
A/B Testing on Facebook: How to Do It Right Read More »
As a habitual spender bee, the day before payday is, sadly, one of scant spending.
Some of the marketing teams I’ve been on have had similar budget issues (although those weren’t brought on by online shopping like mine).
Marketing Without a Budget? Use These Tactics for Success Read More »
