Digital Marketing

Adobe Illustrator is a popular tool for designing vector graphics, logos, icons, and more.

There are a few things in life that can earn you that “official” status.

There are plenty of studies that highlight the importance of customer retention — oftentimes, customer retention has been found to be even more critical to your company’s success than customer acquisition.

If you’re a small business, your website has a big impact on your success. Research shows that roughly a third of people use the web to find local businesses. Honestly, I’m surprised that number isn’t higher.

As businesses and economies closed down due to the COVID-19 pandemic in 2020, consumers also tightened up their budgets.

Accomplishing your goals is an incredibly gratifying feeling.

Are you starting to notice some droopy shoulders around the office? It sounds like it’s time to plan a team outing.

Contrary to what your friends’ photos suggest, Instagram isn’t just a social network for selfies and brunch pics. In fact, Instagram has over 200 million businesses that use its platform and 90% of users follow at least one of them, according to 2019 data.

There’s a frustrating truth that every business deals with early into its growth: More money, more problems.

It seems counterintuitive — if sales and revenue are up, isn’t that a good thing? How are bigger profits a potential problem?

As marketers, we crave data.