Digital Marketing

Running an ad campaign is no small feat. From narrowing down your target audience to designing your landing page, there are many pieces to the puzzle.

We’re reminded daily about how change is coming, and to succeed in business, we must remain agile. That all makes sense in theory, but in practical application, to change how you operate or serve customers is no small feat.

If you are running a business, odds are, you’ve already figured out your business model.

Did you know LinkedIn has over 774 million users across the globe? This metric alone makes the platform one of the top social networks today.

Podcasting is here to stay. According to Insider Intelligence, there are over 117 million podcast listeners in the U.S. alone, a 10% increase from last year, and that figure is expected to rise.

Back in 2007, a research firm estimated that the average person saw up to 5,000 ads a day.

In 2018, 63% of consumers surveyed in an Accenture study revealed that they preferred to shop from purpose-driven brands. Fast forward to 2021 and that sentiment has only grown.

Recently, I set an iPhone time limit on my social media use to “45 minutes”.

I figured 45 minutes would be more than enough. Almost an hour? In between working at HubSpot, catching up with friends, and attending exercise classes, I had no doubt 45 minutes would be plenty of social media consumption.

Your business data is the lifeblood that runs through your organization. It powers automated workflows, gives customer service reps the full story every time the phone rings, and informs decision-making.