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As a freelancer, you are an entrepreneur in the mainstream workplace.  You’re always coming up with innovative ways to make assignments easier for clients, and more than that, you’re constantly improving yourself as a creator and professional. When I first started freelance writing, I thought of myself as another worker just doing the same old […]

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I know that being a freelancer can be tough at times.  After all, most of us (especially right now) are sitting at home alone. We’re staring out the window thinking about deadlines and wondering where our next paycheck is going to come from. And between those thoughts, we’re trying to find time for the things […]

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I know that being a freelancer can be tough at times.  After all, most of us (especially right now) are sitting at home alone. We’re staring out the window thinking about deadlines and wondering where our next paycheck is going to come from. And between those thoughts, we’re trying to find time for the things […]

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What Is SEO and Why Does It Matter? SEO stands for “search engine optimization,” and it is, in a nutshell, the key to unlocking massive numbers of visitors to any page on the internet. This is because most traffic on the internet does not come from advertising or referrals: it comes from search engines. When […]

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My aunt called me recently and we talked about her new side-hustle as a real estate agent.  For the past 30 years or so, she had been climbing the corporate ladder in a variety of different jobs at the same company. Eventually, she landed at the very top as a Vice President, but sadly, she […]

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It’s not uncommon for business owners to find themselves needing to make tough decisions fast. But when the COVID-19 pandemic hit and the amount of businesses in this position skyrocketed suddenly, it resulted in a shock – to put it mildly – felt around the world. Some had to let go of hundreds, even thousands, […]

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Usually, I always have some kind of understanding in place before I shoot a video for a client.  Whether it’s an email or a text message, having something in writing that outlines what you’re going to shoot, as well as what the client is going to get in return protects everyone. However, I had a […]

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