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The House that Social Media Sold: Why Real Estate Agents Need Social Media

Real estate agents can no longer avoid being on social media, especially now that millennials – the most active users of Facebook – also represent the largest group of homebuyers, and the group most likely to use a real estate agent. The good news is that if you’re a real estate agent, you’re in prime […]

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Find a Global Audience for a Self-Published Work with Online Translation

Self-publishing is traditionally presumed to be a small-scale enterprise. You write the book, manage its production, then attempt to sell it locally or – if you’re particularly ambitious – online, where your potential audience opens up to all readers in their native language. But if you’re aiming for that global reach, you’re still limited by […]

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Top Tips for Scaling Your Freelance Business

Freelance business owners often get caught up in the day-to-day grind of running a business, leaving them little time to devote to things like finding new clients, broadening networks, and improving products and services. But scaling up is crucial to the survival and wellbeing of any freelance business. The following tips will help give your […]

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Word of Mouth: Entrepreneurial Advice from Authors

American Author Richard Bach once said that “a professional writer is an amateur who didn’t quit.”   Keeping this in mind, whether you’re a writer, graphic designer, video animator, or aiming to be anything else, what are you doing to become a professional? To help, consider the below insight from some of today’s most well-respected business […]

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Understanding the Power of Digital Advertising

I think you’ll agree with me when I’m saying that to get marketing results through advertising there’s always going to be a “hard” cost – the purchase of the actual advertising placements you’re buying. In digital advertising, that includes: Paid search engine ads like Google AdWords Banners or boxes on website pages (display ads) Paid-for […]

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Gig Economy News: Escape the Routine

Starting and growing a business is exciting, invigorating, and often thrilling – but sometimes it can also be a little tedious and a bit draining. When you’re in a rut, it’s easy to just keep going through the same motions and hope for something to change, but if you don’t take an active part in […]

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A Picture is Worth 1000 Sales: Increase Your Ecommerce Earnings with Your Brand’s Blog

As the internet landscape changes the way consumers interact with brands, many companies are incorporating blogs into their websites. By having their own blogs, they can create content that improves how high they appear in organic search results, while also informing and entertaining website visitors. But sometimes a blog can feel out of place on […]

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Attract More Customers with an Eye-Catching Logo

The difference between a good and bad logo can mean gaining lucrative business or being ignored by potential customers. Think of great logos: the Apple, the Nike swoosh, the wry Amazon smile. Though extremely simple, they each convey a strong, striking identity. And that’s exactly what you want for your business – something that will […]

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Diversify Your Offerings: How to Add More of the Right Gigs to Your Fiverr Portfolio

As you progress as a Fiverr seller, your portfolio of available Gigs on Fiverr will ebb and flow depending on your availability, bandwidth, and skill set. You can create a certain number of Gigs depending on your seller level. Many sellers start out with one, two, or three Gigs to see how Fiverr works. After […]

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How Digital Marketing Helps Your Beauty Company Shine

Famous beauty influencers are known for their immaculate sense of style – the perfectly coiffed hair, the artful combination of makeup and light. Therefore their personal brands rely on conveying a resonant image of individuality and taste. In the social media world, visual impact is key. Sure, you can describe a striking beauty technique, but […]

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