Valentine’s Day often gets flack for being a “Hallmark holiday,” devised by brands as a marketing ploy. We’ll let you decide on how you feel about celebrating on February 14th—but we can all agree that finding a card for a significant other that isn’t cheesy or cliche should be a cause for celebration in and […]

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People get hundreds of emails a day, so you need to make sure your business’s emails don’t get lost in overflowing inboxes. Email often has a strong return on investment, so more clicks can mean more money for your business. Even better, email is less expensive than other forms of marketing and it’s simple to […]

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Visual merchandising is a dollar-driven art – master the craft of creating beautiful displays, both in-store and online, and you’ll increase your revenue. But keep in mind that it’s easy to inundate your customer with too much visual stimulus. A store display that catches the customer’s eye without overwhelming it will win every time. Best […]

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Everyone is telling you to make more video content to promote your business, but exactly what kind of video content should you be producing? Knowing where to start can be daunting, to be sure. And you’re probably not ready for a Super Bowl ad yet. But with so many excellent options for making video content […]

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