I am an avid player of The Sims video games.
For over a decade, I’ve been a dedicated fan, buying each new release and playing them over and over again. Eventually, my interest in the simulation game led me to find a community of others who feel the same way.
What Is Twitch? How Do Brands Use It? Read More »
“I got lucky.”
“I don’t belong here.”
“I’m a fraud, and it’s just a matter of time before everyone finds out.”
9 Ways to Deal With Imposter Syndrome Before It Hinders Your Success Read More »
There’s a lot to say when it comes to how to do email marketing well. We could talk for days about the most critical components of an optimized email, common email marketing mistakes you might be making, and examples of brilliant email marketing that will inspire you. But at the end of the day, it doesn’t matter how optimized your emails are if you can’t see the results of your efforts — not to mention measure whether email is helping you hit your goals.
Email Analytics: The 8 Email Marketing Metrics & KPIs You Should Be Tracking Read More »
Content marketing goes a long way in today’s virtual economy. If you have a social media post go viral or a blog post climb high in search engine algorithms, you can generate loads of free traffic to your business. In an age when online ad prices are rising, having a solid content plan is critical […]
The post The 5-Fold Content Plan You Need in 2020 appeared first on .
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Have you ever heard the saying, “Art is for everyone?” Keith Haring is attributed to coining this all-inclusive phrase. If you haven’t heard it before, it is high time that you learn it and take it to heart. Right now, everyone is in the same boat. Virtually every town, city, timezone, and country on this very […]
The post Feeling Artistic? Now’s a Great Time to Be Creative appeared first on .
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The fifth release candidate for WordPress 5.4 is live! WordPress 5.4 is currently scheduled to land on March 31 2020, and we need your help to get there—if you haven’t tried 5.4 yet, now is the time! You can test the WordPress 5.4 release candidate in two ways: Try the WordPress Beta Tester plugin (choose the “bleeding edge nightlies” option) […]
Say you’re in the market for a new pair of headphones or a new guitar tuner. Where would you start your search? Google, right?
Are Amazon ‘Sponsored Products’ Ads Worth It? Read More »
In a lot of ways, freelancing women have it better than their full-time-employed counterparts. For example, the gender pay gap is practically non-existent on the Fiverr platform with men making just $0.04 more than women. This pales in comparison to the 20% difference that you’ll find in the corporate world. On top of this, female […]
The post 5 Lessons for Female Freelancers from Women Who Made History appeared first on .
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The trouble with search engine optimization (SEO) is that it takes a long time to work and doesn’t come with any guarantees. Pay-per-click (PPC) advertising, on the other hand, can provide results a lot faster. For companies that have no organic presence and need ROI fast, a paid ad is sometimes your best bet for driving traffic to (and conversions from) your website.
The problem is that your competitors are using the same search terms and keywords you will. Not only do you need to know how to build a campaign through Google Ads, but you also need to know how to stand out from the crowd.
How to Create a Revenue-Generating Google Ads Campaign Read More »
When I was younger and I listened to Hannah Montana sing “The Best of Both Worlds,” I didn’t fully understand what she meant.
Now, as a marketer, I get it.
Having the best of both worlds is the feeling you have when your company’s marketing automation software and CRM work in tandem.
Why CRM and Marketing Automation Need Each Other Read More »
