The Ultimate Guide to Building a Website Redesign Strategy

So… you want to redesign your website. Maybe you just finished a brand overhaul or your product was recently updated. Whatever your reason, a redesign can be a huge success — or a total flop. It can also be a long and tedious undertaking, which is why every redesign needs to start with a clear vision and/or problem to solve.

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Product Strategy: Defining a Product’s Purpose and Plan

Say I’m in the process of developing a new waffle iron. It’s going to be capable of perfectly detecting when a waffle is golden brown no matter the volume or thickness of the batter. We’re talking about next-level waffle technology. It could be an absolute game-changer, but in this scenario, something goes horribly wrong. 

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Maintain Your Success with a Freelance Routine

I know that my mind starts to wander when things get out of hand.  For instance, if I have an entire day of deadlines to meet, I’ll drink coffee nonstop and skip a meal. If I suddenly have to drive across town for a meeting, I may wake up extra early to finish an assignment […]

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4 Podcasting Trends to Watch in 2020

There is no denying the power of podcasting.  The relatively new audio medium debuted shortly after the dawn of the new millennium and has since grown to encompass more than 850,000 active podcasts and a total of 30 million individual episodes.  With the ascendence of podcast culture into the mainstream, more and more creators are […]

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