How to Create Social Media Buttons for All the Top Social Networks
Social media is an extremely valuable tool for promoting your marketing content.
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6 Things Companies Can Do to Improve Workplace Culture from COVID-19
The Covid-19 pandemic required organizations to adapt quickly and change the way they operate. Remote working and the resulting digitalization have led to significant shifts in workplace culture. Now that the dust is settling, what can you learn from this? What opportunities have opened up? Here are some things to consider: Learning From Covid-19: How […]
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What is a Web Crawler? (In 50 Words or Less)
I don’t know about you, but I wouldn’t describe myself as a “technical” person.
In fact, the technical aspects of marketing are usually the hardest ones for me to conquer.
For example, when it comes to technical SEO, it can be difficult to understand how the process works.
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How Small Business Owners are Shifting the Way They Do Business [Video]
(BPT) – Navigating the COVID-19 pandemic has not been easy for small business owners and many have needed to shift the way they do their business. A recent survey of entrepreneurs from The UPS Store revealed that 41% say they have recently changed or pivoted their business, with 65% of respondents saying they are doing more business online. In this rapidly changing environment, The UPS Store is announcing a new store design to create a more seamless customer experience.
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Why Your Brand Shouldn’t Forget About Pinterest
If you are promoting a brand, chances are you are using some form of social media to reach out to customers and broaden your audience. Typically, people gravitate towards the usual suspects like Instagram and Facebook. But have you thought about using Pinterest to promote your brand? Even though Pinterest has over 320 million active monthly […]
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A Behind-the-Scenes Look into HubSpot’s Newest Content Marketing Strategy (Part 1 of 3)
This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters.
How do customers discover new products nowadays? Despite there being many ways of becoming aware of a product, there is a simple route to considering it for purchase.
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How and Why You Should Run a Customer Panel for Your Marketing Team
As a marketer, we typically ask ourselves the following question at least a dozen times a day: “Would our prospects and customers like this?”
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How to Build and Analyze Marketing Reports [Examples & Templates]
As marketers, we’re making important decisions on behalf of our company every day.
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How to Make an Instagram Business Account
When I worked at a marketing agency, one of my duties was to create Instagram accounts for our clients who had never used social media before.
More often than not, those clients soon realized how helpful Instagram could be for their business.
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What Do You Love to Do? Finding Your Inner-Passions
When I was a kid, I wanted to be an actor more than anything in the world. I would dream about winning an Oscar—standing on the stage with other stars listening—and I would give my acceptance speech for Best Actor. I’d thank my agent, my fans, and most of all, my parents for always supporting […]
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