Email marketing is integral to any marketing strategy because it’s a great way to generate leads and convert audiences.

The influencer landscape is incredibly lucrative. In 2022, the influencer market was valued at $16.4 billion and is estimated to hit $21.1 billion in 2023. If you want to step into the influencer market, you’re probably wondering how to become an influencer.

If you’re working in a marketing role, you can’t ignore the emerging field of artificial intelligence. It’s quickly gained traction, and industry leaders have begun projecting that rapid AI advancements could surpass human intelligence sooner than we think.

If you’re working on your SEO strategy, you’ve probably encountered the importance of internal and external link building.

Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.

Imagine having a bunch of puzzle pieces scattered in different places — that’s not very helpful. If you put them together, they tell a more cohesive story. 

Whether you’re already using AI in your role or still on the fence, there’s no denying that the way we work is about to change drastically.