If you’re of a certain age, the golden age of pop music was the 1980s.
When MTV burst onto the scene and a fleet of media savvy new artists—Madonna, Michael Jackson, Cyndi Lauper—had the public hypnotized with their carefully orchestrated album cycles, which usually consisted of a full-length LP, a handful of music videos and singles, gracing the cover of Rolling Stone, and a tour.
But music in 2015 couldn’t be more different. Singers and bands are forgoing once-necessary record labels and bringing their music to YouTube, Soundcloud, iTunes, and Spotify on their own. Publicists and magazine interviews are almost completely unnecessary—if Rihanna wants her fans know about something, she puts it out on Twitter or Instagram.
But that’s just the tip of the iceberg. The way we consume music had changed, too. In 2014, digital music sales dropped while streaming via online outlets like Spotify and Pandora grew 54 percent. Our latest video tells more about this trend, and the role it plays in the ever-changing music industry.
The post How Internet & Social Media are Changing the Music Industry appeared first on Official Fiverr Blog.