The holiday season isn’t just the busiest shopping season of the year, it’s also a time to celebrate with and give thanks for the loyal customers who make your business successful. Here are a few ways you can use do that by incorporating holiday cheer in your website.
Give your site some holiday flair
You don’t have to spend time and money to completely redesign your site, adding a few fun holiday elements that embody the spirit of the season and of your brand will go a long way toward making your site more festive.
Apple created a music video with Stevie Wonder and Andra Day,that is featured prominently on their homepage. While you may not have the Apple dollars required to make your own pro-quality holiday commercial. Find inspiration here.
Ebay is emphasizing gifts available for purchase. They haven’t made any alterations to their website, but the imagery they are displaying convey’s the message of giving.
Spread good cheer with holiday deals
The holidays are a time for gift-giving, and your customers are sure to appreciate some holiday deals and promos to make their shopping a little less stressful.
Amazon offers the annual 12 Days of Deals holiday special, cleverly keeping you coming back daily.
At Macy’s, the discounts keep rolling in. Not only do you get 25% off orders and free shipping. There’s an additional 10% off on select departments, plus a 10% referral promo happening all at the same time.
Make it easy to shop
Offering curated products and services for your customers is a great way to help them find what they are looking for, faster.
J.Crew does this well with their Gift List
Social media pages are also a great place to spread cheer and share your holiday deals. Check out this post for tips on creating holiday social campaigns.
How do you incorporate the holiday spirit in your business? Let us know in the comments below.
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