Digital Marketing

Referral traffic is a powerful and often overlooked way to give your website a competitive edge.

The average person spends five to six hours on their phones, while the average smartphone user unlocks their device around 150 times. 

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.

Some things you think will be simple actually end up getting really complex. Google knows this all too well, which is why Google Calendar has plenty of nifty features to simplify scheduling.

Job satisfaction is like a warm, cozy blanket on a cold winter day. It‘s waking up and being excited to go to work. It’s the feeling of achievement and gratification after completing a task. In other words, job satisfaction is the degree of joy and fulfillment a person attains from their selected occupation.

Sorority recruitment has transformed from a secretive process to big social media business.

Sorority recruitment has transformed from a secretive process to big social media business.

As a marketer, you‘ve likely noticed data’s importance in decision-making and strategizing. You’re also probably tired of being bogged down with manually collecting and reporting data.

User empathy is at the heart of everything we do at Hotjar, and that extends into our content strategy.