Digital Marketing

“Whether you have a full-time staff member responsible for social media or someone that posts occasionally, I highly recommend having some kind of social presence — whatever that looks like.”

In school, I learned the basics of good writing — keep it short, concise, and grammatically correct. 

Creators and users on the app formerly known as Twitter can now earn money thanks to a new program rollout.

With LinkedIn Pulse discontinued, it can be difficult to find the best articles on the platform now that they are no longer available in one place.

Small businesses are the lifeblood of any economy. Mom-and-pop restaurants, corner stores, family-owned shops, boutique tech firms, and other ventures drive economic growth, foster innovation, and generate employment opportunities.

A great resume can help get you noticed by prospective employers. But what makes a resume “great”? How do you catch recruiters’ attention, encourage them to read your resume, and ultimately call you for an interview?

Success in the media space is a moving target. While prior media conglomerates focused heavily on amassing large audiences and monetizing through advertising, emerging media brands are finding success by creating their own lifestyle brands to generate growth and engagement.

You’ve done it — after countless informational interviews, phone calls with recruiters, and interviews with hiring managers, you finally received an offer for your dream job.

If you‘re a marketer who does a lot of writing, you’ve probably heard about writers, bloggers, and other creators using tools like ChatGPT to streamline the writing process.

Marketing trends come and go at a rapid speed, and higher education isn’t immune to these shifts.