We recently discussed whether or not consumers want brands to make social statements with our sister publication, The Hustle. The main consensus is instead of making broad social media statements, consumers want brands to make tangible changes to improve broader communities.
Social Impact Done Right: Why Nike and Dove Are Teaming Up to Advocate for Girls Sports Read More »
Threads launched in the summer of 2023 and was almost immediately dubbed the “Twitter Killer” and was projected to be a strong competitor to the newly named X (formerly Twitter).
Should your brand be on Threads? What to Consider Before Signing Up Read More »
“Will AI steal my job?” For the last few decades, this question has been on the lips of nearly every working person — from baristas in coffee shops to project managers in decacorn companies. The launch and impact of ChatGPT in November 2022 added fuel to the fire and has made this conversation more popular than ever.
11 Skills You Need in the AI Era [Data + Tips] Read More »
User-generated content (UGC) has become increasingly important over the past few years.
10 User Generated Content Campaigns That Actually Worked [+Expert Insights] Read More »
Can AI write a better subject line than an actual person? Probably. Brands like JOANN have had a 10% increase in email open rates, all thanks to AI.
Can Artificial Intelligence Write Better Email Subject Lines Than Humans? Read More »
World events and economic conditions impact how each generation behaves as consumers and business owners.
Gen Z Business Spotlight: Chamberlain Coffee Read More »
As an Etsy shop owner, I like to think my products alone are enough for customers to click “buy.” Yet, it could be my two-day shipping guarantee. Or my product videos on TikTok. Or the sustainable packaging.
14 Ecommerce Trends to Expect in 2024 Read More »
If it’s your first time using ChatGPT, your answers may sound stilted. The program doesn’t know your voice and is trying to learn what you want. If you want to get the best results, you’ll need to invest time in training the algorithm.
How to Train Your ChatGPT — A Marketer’s Guide Read More »
If you fell off the bandwagon of sticking to your New Year’s Resolution to become a content creator, you’re not too late.
Crafting Your Content Blueprint for the Rest of 2023 With Creator Modern Millie Read More »
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
Does Your Language Help or Harm Your Professional Relationships? Read More »
