Digital Marketing

As a content creator, I know brand identity is everything. My audience wants to know what makes me different, why I create content, why they should trust the information I put out, and why I might promote a product or service.

I believe that reading sample business plans is essential when writing your own.

Do you take a good, hard look at your team’s marketing strategy every year?

Whether I’m walking into a restaurant, or passing by an advertisement through a windowpane, I seem to run into QR codes just about anywhere these days. I feel like this is the case for everyone now that 45% of shoppers claim to use marketing-related QR codes.

Have you been on a time crunch to create social media content?

There’s no doubt that in the last few months, you’ve run into Google’s new AI search tool. Often, the tool provides a helpful summary (though sometimes it’s laughably wrong).

Over the last few weeks, I‘ve been writing extensively about community management, what it is, and why it’s essential.

If, after reading my posts and doing your own research, you still need to figure out if it’s worth investing in, perhaps a quick pros and cons list will help you come to a decision.

Everyone knows that ChatGPT can generate content on nearly any topic you can imagine (some information might be made up, but that’s a story for a different article).

As of 2024, 86% of social media marketers say building an active and engaging online community is critical to a successful social media strategy.