Digital Marketing Archives - Page 329 of 334

The Who, What, Why, & How of Digital Marketing

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With how accessible the internet is today, would you believe me if I told you the number of people who go online every day is still increasing?

It is. In fact, “constant” internet usage among adults increased by 5% in just the last three years, according to Pew Research. And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing isn’t as effective as it used to be.

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Your Bookmarkable Guide to Social Media Image Sizes in 2020 [Infographic]

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Whether you’re choosing a cover photo, an image to share, or any other social media image, it’s important to get the dimensions right.

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A Comprehensive Guide to Local SEO in 2020

Leave a Comment / Digital Marketing / Tipper2010

Local search is powerful for small businesses: four out of five consumers use search to find local information, which means if your business isn’t optimized for local search, you could be missing out on 80% of your potential customers. In short, local SEO is critical if you want your business to stay relevant.

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6 Brands That Used Social Media to Boost Their Subscriber List

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More than likely, you’ve heard the debate on whether it’s more worthwhile to invest in email marketing, or social media marketing, to turn leads into customers.

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5 Ways 5G Will Impact Marketers

Leave a Comment / Digital Marketing / Tipper2010

5G cellular towers will send the high speed network throughout the U.S. in coming years.

By the end of 2019, the four biggest U.S. cellular carriers rolled out 5G across the country.

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HubSpot’s Marketing Team Worked Remotely for One Week. Here’s What We Learned.

Leave a Comment / Digital Marketing / Tipper2010

Think about the last time you were on a conference call with someone in a different location. Did you run into any communication challenges — technical, or otherwise? Did you find yourself trying to speak up but failing to get a word in? If there were multiple people on that call, did you find that everyone was able to participate?

HubSpot’s Marketing Team Worked Remotely for One Week. Here’s What We Learned. Read More »

How to Give a Killer Presentation, According to a Former Diplomat

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Let’s say you’re gearing up to make your pitch at a potential client’s office, a trade show, or even on Shark Tank.

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Media Planning: The Ultimate Guide

Leave a Comment / Digital Marketing / Tipper2010

For any business to be successful today — no matter the type, size, or industry — it must create and share media content (images, videos, infographics, social media posts, podcasts, etc.) with its target audience members.

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Local Email Marketing: A Crash Course

Leave a Comment / Digital Marketing / Tipper2010

You’ve read the stats: email marketing is an undeniably powerful marketing strategy. In fact, on average, email generates $38 for every dollar spent, which is a 3,800% return on investment.

And did I mention that there are almost four billion email users worldwide?

Crazy, right?

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Everything You Need to Know to Dominate Local Search

Leave a Comment / Digital Marketing / Tipper2010

The internet lets you reach billions of people around the globe, but if you’re like many small or local businesses, world domination isn’t really on your radar (not yet, anyway). What makes your business tick is your local community, whether on the town, city, county, or state level.

So with all the choices consumers have nowadays for where to get their products and services, how do you ensure they find your local business first?

Everything You Need to Know to Dominate Local Search Read More »