Social media is an undeniably powerful marketing tool in 2020.
We’ve seen the stats that back up using social media as a legitimate business practice. And we’ve seen examples of companies that saw phenomenal ROI after a social media campaign.
The 7 Best Social Media Analytics Tools for Marketers in 2020 Read More »
During the last month or so, my husband and I have driven by this grand opening sign on our way to his parent’s house about a dozen times.
After a couple of weeks, we decided to look up what it was for.
We found out a new restaurant was opening, and we were pretty excited to have a new place to try (sometimes it gets boring going to the same places!).
How to Market Your Local Business’ Grand Opening Read More »
![How Long Should Blog Posts Be in 2020? [New Data]](https://blog.hubspot.com/hubfs/how-long-blog-posts.jpg)
If you’re a blogger, you’ve probably asked your editor “how long should this blog post be” more times than you’d care to admit.
How Long Should Blog Posts Be in 2020? [New Data] Read More »
![How to Actually Generate Leads on TikTok [Infographic]](https://blog.hubspot.com/hubfs/generate-leads-tiktok.jpg)
As a marketer, you’ve likely heard the buzz around popular social platform TikTok, which now has 500 million monthly active users and is the third-most downloaded app globally.
How to Actually Generate Leads on TikTok [Infographic] Read More »
When you think of viral marketing, your mind probably wanders to that Oreos “You can still dunk in the dark” tweet, which garnered an enviable 40,000 retweets and Facebook likes during 2013’s Super Bowl power outage.
Or perhaps you think of the Dove “Real Beauty Sketches,” a video with more than 67 million views to date.
When these global brands go viral, it’s not a huge surprise.
Help! My Brand Went Viral: 16 Small Brands That Made It Big Read More »
59% of U.S. workers say communication is their team’s biggest obstacle to success, followed by accountability.
10 Free Project Management Software Options to Keep Your Team On-Track Read More »
I can’t write a single line of code.
So, it was a big surprise to me when I was asked to lead our new global web strategy team three years ago.
How HubSpot Manages a Giant Website With a Tiny Team Read More »
It’s surprisingly inexpensive to start a business today — as little at $5,000, reports Fortunly. However, as encouraging as that is to aspiring business owners, the costs to run that business every day are a bit more complex.
Before research and development, and before you even rent an office space, you might want to know how much money you’ll need to make your product. These are your direct costs.
What Are Direct Costs & How Do They Differ From Indirect Costs? Read More »
Earlier, I was scrolling on LinkedIn and came across this ad.
Features vs. Benefits: A Crash Course on Proper Messaging Read More »
