Digital Marketing

How to Manage Your Entire Marketing Budget [Free Budget Planner Templates]

Let’s say your company decided to invest in a website redesign to improve lead generation, and you’re responsible for managing the project.

Naturally, one of the first questions you have is, “How much is this website redesign going to cost?”

The answer, of course, is “it depends.” Are you simply switching to a new template and adding some new CTAs, or are you migrating your entire website to a new platform?

How to Manage Your Entire Marketing Budget [Free Budget Planner Templates] Read More »

How 8 Brands Use Instagram Story Swipe Ups

As a marketer, you know you’ve got what it takes to build and manage an incredible Instagram page.

For instance, you’ve made your business’ account branded so it aligns with your company, filled it with eye-catching posts, and turned the page into a great outlet to encourage audience engagement.

Everything … well … almost everything, is going smoothly.

How 8 Brands Use Instagram Story Swipe Ups Read More »

How 8 Brands Use Instagram Story Swipe Ups

As a marketer, you know you’ve got what it takes to build and manage an incredible Instagram page.

For instance, you’ve made your business’ account branded so it aligns with your company, filled it with eye-catching posts, and turned the page into a great outlet to encourage audience engagement.

Everything … well … almost everything, is going smoothly.

How 8 Brands Use Instagram Story Swipe Ups Read More »

What Is Quora? A Marketer’s Guide to the Most Underrated Platform of 2020

Part of a social media manager’s job is to filter through which platforms are or aren’t relevant to their industry — or, more importantly, their audience. But there’s more to choose from than Facebook, Twitter, LinkedIn, Snapchat, and Instagram.

Believe it or not, Quora is one such platform you might want to add to your marketing portfolio.

What Is Quora? A Marketer’s Guide to the Most Underrated Platform of 2020 Read More »