You’ve read the stats: email marketing is an undeniably powerful marketing strategy. In fact, on average, email generates $38 for every dollar spent, which is a 3,800% return on investment.
And did I mention that there are almost four billion email users worldwide?
Crazy, right?
Local Email Marketing: A Crash Course Read More »
The internet lets you reach billions of people around the globe, but if you’re like many small or local businesses, world domination isn’t really on your radar (not yet, anyway). What makes your business tick is your local community, whether on the town, city, county, or state level.
So with all the choices consumers have nowadays for where to get their products and services, how do you ensure they find your local business first?
Everything You Need to Know to Dominate Local Search Read More »
At the beginning of 2020, millions of social media users took part in a #TenYearChallenge which encouraged them to post one photo of themselves from ten years ago up against a photo of themselves today.
How 6 Social Media Networks Have Changed in the Last Decade Read More »
Social media is an undeniably powerful marketing tool in 2020.
We’ve seen the stats that back up using social media as a legitimate business practice. And we’ve seen examples of companies that saw phenomenal ROI after a social media campaign.
The 7 Best Social Media Analytics Tools for Marketers in 2020 Read More »
During the last month or so, my husband and I have driven by this grand opening sign on our way to his parent’s house about a dozen times.
After a couple of weeks, we decided to look up what it was for.
We found out a new restaurant was opening, and we were pretty excited to have a new place to try (sometimes it gets boring going to the same places!).
How to Market Your Local Business’ Grand Opening Read More »
![How Long Should Blog Posts Be in 2020? [New Data]](https://blog.hubspot.com/hubfs/how-long-blog-posts.jpg)
If you’re a blogger, you’ve probably asked your editor “how long should this blog post be” more times than you’d care to admit.
How Long Should Blog Posts Be in 2020? [New Data] Read More »
![How to Actually Generate Leads on TikTok [Infographic]](https://blog.hubspot.com/hubfs/generate-leads-tiktok.jpg)
As a marketer, you’ve likely heard the buzz around popular social platform TikTok, which now has 500 million monthly active users and is the third-most downloaded app globally.
How to Actually Generate Leads on TikTok [Infographic] Read More »
When you think of viral marketing, your mind probably wanders to that Oreos “You can still dunk in the dark” tweet, which garnered an enviable 40,000 retweets and Facebook likes during 2013’s Super Bowl power outage.
Or perhaps you think of the Dove “Real Beauty Sketches,” a video with more than 67 million views to date.
When these global brands go viral, it’s not a huge surprise.
Help! My Brand Went Viral: 16 Small Brands That Made It Big Read More »
59% of U.S. workers say communication is their team’s biggest obstacle to success, followed by accountability.
10 Free Project Management Software Options to Keep Your Team On-Track Read More »
