If you clicked on this post hoping to read something like “If you spend $1,000 dollars on digital advertising a month, you’ll hit your marketing goals easily!” I’m sorry to disappoint.
How Much You Should Actually Spend on Digital Advertising in 2020 Read More »
I’d venture to guess you get tons of emails in your inbox every day.
From coupons, to daily deal sites, to newsletters, to password resets, to your mother wanting to know when you plan to visit — it’s a lot to sift through, never mind actually open.
31 of the Best Email Subject Lines We’ve Ever Seen Read More »
The ecommerce industry is booming.
Ultimate List of Ecommerce Tools For 2020 Read More »
In 2018, North America discovered a viral new app called TikTok. Within just a year and a half of its launch, it reportedly grew to over 800 million active users.
8 Social Media Platforms That Weren’t Founded in the U.S. Read More »
As a marketer, you know you’ve got what it takes to build and manage an incredible Instagram page.
For instance, you’ve made your business’ account branded so it aligns with your company, filled it with eye-catching posts, and turned the page into a great outlet to encourage audience engagement.
Everything … well … almost everything, is going smoothly.
How 8 Brands Use Instagram Story Swipe Ups Read More »
As a marketer, you know you’ve got what it takes to build and manage an incredible Instagram page.
For instance, you’ve made your business’ account branded so it aligns with your company, filled it with eye-catching posts, and turned the page into a great outlet to encourage audience engagement.
Everything … well … almost everything, is going smoothly.
How 8 Brands Use Instagram Story Swipe Ups Read More »
Part of a social media manager’s job is to filter through which platforms are or aren’t relevant to their industry — or, more importantly, their audience. But there’s more to choose from than Facebook, Twitter, LinkedIn, Snapchat, and Instagram.
Believe it or not, Quora is one such platform you might want to add to your marketing portfolio.
What Is Quora? A Marketer’s Guide to the Most Underrated Platform of 2020 Read More »
Most marketers think being data-driven means using web metrics to inform every decision they make. But that’s not actually being data-driven. That’s being Google Analytics-driven. To truly be data-driven, we must remind ourselves of the actual definition of data — all types of information.
Unstructured Data Vs. Structured Data: A 3-Minute Rundown Read More »
When a job seeker begins their search, their queries might look like this: “Top companies to work for in 2019” or, alternatively, “Top companies in X industry.”
Everything You Need to Know About Employer Branding Read More »
What do a Hand Forged 1060 High Carbon Black Steel Blade Full Tang Samurai Katana Sword and a 7,541-Piece Lego Millennium Falcon™ Replica have in common? Well, first and foremost, they’re both awesome. Second, if you have kids under the age of three, you probably don’t want them playing with either — one is a choking hazard and one is a katana.
How to Get the Most out of Your Ecommerce Marketing Strategy Read More »
