How do you convince your visitors to take the plunge on your website?
There are so many elements that a top-notch landing page needs, and making those elements the “best” they can be often depends on what your landing page goals are.
19 of the Best Landing Page Design Examples You Need to See in 2020 Read More »
In 2019, Pinterest gained 70 million active users, bringing the total number of Pinterest users up to 335 million. More than half of that number use the platform on a weekly basis.
How to Get Genuine and Totally Real Followers on Pinterest Read More »
Over the last few years, HubSpot’s audience has gotten chatty. Chatbots and live chat became some of the most popular ways to reach HubSpot and the humans here. For years, prospects have wanted to ask questions and get direction while navigating the website.
How HubSpot Built a World-Class Conversational Marketing Program Read More »
You’ve had the thought. You know — the one that kicks in on your way to the store, during the daily traffic jam, or underneath your subconscious before you fall asleep each night: I should make a podcast.
The 5 Best Podcast Editing Software, According to HubSpot’s Senior Podcast Producer Read More »
I’ll admit it — I love online shopping. Recently, I’ve been shopping online more than ever.
8 Strategies for Writing Product Descriptions That’ll Generate Revenue Read More »
You already know how important social media is to increase brand awareness, generate more leads, and ultimately score more conversions. The world is on social media — 45 percent of it, at least — so if you want your product, service, and mission to reach the maximum amount of people, your business needs to be on social media, too.
12 Social Media Tools You Need to Use in 2020 Read More »
As a legally blind person who’s held roles that involve editing, design, and highly visual tasks, I thought I had it easier than a lot of other visually impaired people in my field.
25 Stats That Prove Why Workplaces Need to Embrace Diversity Read More »
As a marketer, reading trending predictions or industry forecasts is the norm.
But sometimes you just want to pull a Regina George and say, “Stop trying to make fetch happen. It’s not going to happen.”
We’ve all been there, especially with social media predictions.
4 Predictions Marketing Experts Got Wrong About Social Media in 2020 Read More »
When I open up Pinterest, I’m in trouble.
That’s because I know I could potentially sit there for hours on end browsing pictures and videos beautiful decor for my apartment, fun new workouts to try, outfits I want to buy, and much more.
In the past, I’ve purchased items directly from Pinterest. I’ve also pinned content to my boards so I can refer to them in the future, use them as inspiration, or share them with my friends.
Marketers target Pinterest users by sharing content that’s too irresistible for us to pass up. And with over 250 million people on Pinterest, why wouldn’t marketers want to be on the platform? Not to mention 90% of users say they look to content on the network to make purchase decisions.
So, how can your business use Pinterest as a marketing tactic to help improve your brand awareness and conversions?
In this guide, we’ll cover the answer to that question as well as which Pinterest marketing strategies you should implement, how small businesses can benefit from the platform, and which tools you can use to ensure your Pinterest marketing strategy works for your business.
The Ultimate Guide to Pinterest Marketing Read More »
There are so many rules and guidelines and so much planning and preparation involved. A contest could be the best tactic you’ve ever introduced to grow your reach, drive site traffic, and generate leads, but you want to ensure you’re doing it right.
Here’s how you can set yourself up for success with contests on Facebook, Twitter, Pinterest, and Instagram.
How to Run a Social Media Contest That Gets Tons of Engagement (11 Contest Ideas) Read More »
