Examples of Blogs From Every Industry, Purpose, & Readership
Examples of Blogs From Every Industry, Purpose, & Readership Read More »
Before you break any email marketing habits or best practices, it’s important to first understand why they work.
Once you’ve mastered basic email content creation, you’ll be in a better position to experiment and test certain components of your strategy. In today’s ultra-competitive email landscape, you need to perform tests in order to find out what drives your specific recipients to open, read, and click.
11 Email Marketing Habits It Pays to Break Read More »
According to our 2020 State of Marketing report, blogging is the third most utilized form of content marketing, just behind video and infographics.
40% of People Say They Don’t Read Blogs: Here’s How You Can Still Get on Their Radar Read More »
I love to travel. My husband and I try to spend our vacations becoming immersed in a culture. It’s one of our favorite things to do together.
As a content creator, I’m predictably an avid content consumer as well.
The Marketer’s Guide to Content Aggregators in 2020 Read More »
A/B testing is one of those techniques that, if you have enough volume to give you significant results, is pretty much guaranteed to generate better results from your marketing.
Your Email Testing Playbook for 2020 (& the Tools You’ll Need) Read More »
91% of marketers are confident that they’re making marketing decisions that will positively impact revenue.
Are you one of them?
How to Determine Your Internet Marketing Plan Based on Your Revenue Goals Read More »
From a marketing standpoint, the great benefit of online channels is the ability to track and measure how effective they are.
How to Bridge the Gap Between In-Person and Online Lead Generation Read More »
It’s a brand new month, everyone! It’s a time for new beginnings. New campaigns, new landing pages, new blog posts, new emails, and new social media posts are all on the horizon.
But wait … aren’t we forgetting something? With last month’s activities all done, we need to pause for a second to examine what worked and what didn’t. And you can’t do that just by saying last month’s activities were “great” … “great” doesn’t pay the bills.
How to Calculate ROI in Marketing [Free Excel Templates] Read More »
Great content and attracting inbound links are major elements of your SEO strategy.
How to Use Internal Linking to Improve Your Website’s SEO Read More »