Digital Marketing

How to Conduct Research for an Infographic: A Simple Step-by-Step Guide

They say a picture is worth 1,000 words. In reality, a picture is worth closer to 84.1 words depending on a variety of other factors, but let’s face it, that’s not as catchy.

The original point of the saying still stands, though: Images communicate information more effectively than text alone, and they’re best when working together.

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7 Helpful Resources for Creating Beautiful Infographics

Visuals have a huge impact in marketing. Not only do they make content more sharable — 40 times as much — but they help us retain information. When details are paired with an image, we remember 55% more of it.

That can be pulled off with infographics — the nifty images that visually break down complex statistics. They’re customizable, sharable, and they’re easier to create than you might think.

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