Although Cyber Monday is described as the biggest online shopping event of the year, more than $7.4 billion in online purchases were made on Black Friday in 2019.
How Consumers Responded to Black Friday Ads in 2019 [+What’s Changing in 2020] Read More »
Choosing the best organizational structure for your company, division, or team is a lot like picking out a new car.
At the most basic level, you’re always looking for something road-worthy — something that can take you (and your passengers) from point A to point B without a hitch.
9 Types of Organizational Structure Every Company Should Consider Read More »
Choosing the best organizational structure for your company, division, or team is a lot like picking out a new car.
At the most basic level, you’re always looking for something road-worthy — something that can take you (and your passengers) from point A to point B without a hitch.
9 Types of Organizational Structure Every Company Should Consider Read More »
![What Is a Focus Group in 100 Words or Less [+ Pros and Cons]](https://blog.hubspot.com/hubfs/what-is-focus-group.jpg)
In an ideal world, you’d know just how your product or business idea would be perceived before it’s released. This knowledge could help you make alterations to what you’re offering for the best possible reception, and better inform your sales projections and marketing strategy.
What Is a Focus Group in 100 Words or Less [+ Pros and Cons] Read More »
Have you ever accidentally wasted an entire day in Photoshop?
I have. It’s not like you start out aimlessly. You have a simple goal in mind, like cropping a photo, improving the resolution, or changing the size of the canvas. But then, you look at how many options there are — and trying to figure out which buttons to press to execute a single task suddenly turns into an attempt to solve The Riddle of the Sphinx.
65 Photoshop Shortcuts to Help You Edit Photos Like a Pro [Bookmarkable] Read More »
This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters.
A couple weeks ago, my brother Max sent me his resume in a text message, and asked me to ‘spruce it up a bit’ for him.
The 7 Best Free Resume Builders We’ve Ever Discovered Read More »
We all know that traffic alone doesn’t pay the bills. Ultimately, our traffic must do its job to convert prospects who have problems that we can solve. One way of getting the right people into the pipeline is by creating compelling content offers that practically beg for the opt-in. There’s just one problem: Making sure we generate enough demand for the offer to be successful.
How to Market an Ebook: Don’t Let Your Content Offers Collect Dust Read More »
Last year, a buzzword ripped through the content marketing space that most marketers were surprisingly thrilled about and eager to implement. Shockingly, it didn’t start with “virtual” or end with “intelligence”. Instead, it was what attracted most marketers to the industry in the first place — “storytelling”.
How to Tell a Compelling Brand Story [Guide + Examples] Read More »
Everyone can acknowledge the importance of a mobile-friendly website, especially after Google’s Mobilegeddon algorithm update.
Beyond Responsive Design: How to Optimize Your Website for Mobile Users Read More »
