Many businesses aim for their websites to rank highly in search engines, but it’s a moving target.
User Engagement Is the New SEO: How to Boost Search Rank by Engaging Users Read More »
Infographics are a great way to capture user attention and communicate key concepts. Why? Because they combine relevant information with graphic impact to increase retention and engagement.
![6 Ways to Use Icons in Your Infographics [+ Where to Find Free Icons]](https://blog.hubspot.com/hubfs/infographic-icons.jpg){kind=icon}
Whether it’s an explainer on solar panels or the farm-to-cup process of making your favorite coffee, infographics compress a world of information into one simple, digestible format.
6 Ways to Use Icons in Your Infographics [+ Where to Find Free Icons] Read More »
Despite ongoing efforts to replace password protection with more robust and reliable security solutions — such as two-factor authentication or location-based access approval — recent research notes that “password authentication is still ubiquitous although alternatives have been developed to overcome its shortcomings”.
How to Password Protect a WordPress Page Read More »
Digital transformation is more than just a buzzword — as noted by Forbes, 70% of companies have already deployed a strategy to improve digital service and solution uptake or are actively working on one.
What is Technographic Data? (And Why It Matters) Read More »
Despite its reputation for dry content delivery across virtual and in-person meetings alike, PowerPoint remains the go-to choice for many professionals, even as other options emerge that offer greater usability and flexibility outside of the Microsoft ecosystem.
What is the 7×7 Rule in PowerPoint? Read More »
How do prospective consumers spend their money? What matters to them when they make decisions about how much to spend, where to spend it, and which company earns their business?
The Five Types of Utility in Marketing Read More »
When it comes to website success, what you see is what you get. While compelling text, blog, and social media content can help set your brand apart from the competition, the visual appeal of your site is the first thing users see when they follow backlinks or click through on search engine results.
The Best Free Graphic Design Software for Marketers and Beginners Read More »
![Interesting Advertising Experiments HubSpot Tried in 2020 [+ Takeaways for Marketers]](https://blog.hubspot.com/hubfs/hubspot-advertising-experiments.jpg)
The other day, I was on a run and listening to my trusty Spotify playlist. Lo and behold, in between two of my favorite pump-up jams, I hear a HubSpot audio advertisement trickle through my headphones.
Interesting Advertising Experiments HubSpot Tried in 2020 [+ Takeaways for Marketers] Read More »
Developing and delivering a five-minute presentation seems an easy enough task at first — until you realize the condensed format actually requires significantly more efficiency, focus, and attention to detail than longer presentation types.
How to Create a Killer 5-Minute Presentation Read More »
