Digital Marketing

Meet Elizabeth: a 27-year-old nurse who drives a Honda Civic, enjoys making TikToks, and spends most of her time with her beautiful 9-month-old baby.

There’s no question that building great inbound links to your site is hard work. While many site owners resort to spamming blog comment sections to get their backlinks, that’s neither necessary nor effective for your SEO efforts.

Although there’s much talk about generating inbound links, the nitty-gritty ways to actually do that are rarely discussed.

When you’re trying to make a good first impression, a greeting is critical. Saying “Yo, what’s up” to your new employer will evoke a different, likely more negative reaction than, “Hello, it’s nice to meet you.” 

Imagine this: You’ve done everything you can to optimize your website.

A positive brand image can undoubtedly influence a consumer’s decision to buy a product — and, for virtually every business, building a positive brand image starts online.

When it comes to email marketing, there’s no denying how powerful this channel can be.

Ever click on a website, take one look and say “Hm, that’s going to be a no” while you look for the exit button?

In 2019, DoorDash was losing money on the average order and reported an operating loss of $616 million on $885 million in revenue. By the end of 2020, their revenue jumped to $2.89 billion — a 226% gain.

Why the sudden success?

In more ways than one, branding is a pillar of success.

Instagram has been around for 11 years.