Digital Marketing

There’s nothing worse than an ad that keeps popping up for something you’d never buy. About 39% of internet users agree, feeling that online ads aren’t relevant to them. So it’s no wonder that one in four people will leverage some sort of ad blocker in 2021.

In March 2017, Snap Inc., the parent company of the popular social media app Snapchat, went public. To meet revenue expectations, they opted into a self-service ads model, as opposed to direct sales.

Advertising is changing — in 2021, companies are on track to spend more than $450 billion dollars on digital advertising.

The only constant in the world of marketing is that things are always changing.

As many marketers know, the months of November through January can be the most pivotal for a business.

The past two years have been anything but consistent.

If your business is reasonably successful, you may come up with many reasons why an effective website isn’t all that relevant for you.

Blogging is not a major piece of artwork like the Sistine Chapel, but there is an art to making your blog a masterpiece. Blogs are a combination of timely and evergreen content.

A memo (also known as a memorandum, or “reminder”) is used for internal communications regarding procedures or official business within an organization.