Digital Marketing
Why Every Company Needs to Know Its Core Competencies
Every resume has a skills section. It’s an opportunity to highlight your top professional attributes to attract employers. Core competencies serve the same purpose for brands and their customers.
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How to Deal With Negative Comments on Social Media [+ Examples]
While brand-bashing is nothing new, the internet and social media platforms make the comments from these meanies even more lasting and impressionable.
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Watermarks: Why You Need Them + 6 Easy Steps to Create One
Imagine you spend hours working on a cool graphic for a social media post. You finally get it just right and post it on social media. The next day, you log on and see that someone else has posted your image without your authorization and is purporting your work as their own.
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How to Do PR: The Ultimate Guide to Public Relations in 2022
Public relations walks a tightrope between creativity, persuasion, and strategy. If you know how to do PR you can impact every part of a business or brand.
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What Are Keywords? (and Why You Need to Know How to Find Them)
What do you do when you have a question or want to find something? Quickly.
If you’re like most, you open your laptop or unlock your phone, pull up a web browser, and head for the search bar. Once you say or type a few words and hit “enter,” you browse the results until you click on a page that looks promising. After the page loads, lo and behold: the answer you need.
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KPI Dashboards & How to Use Them in Your Marketing
As a business leader, a big part of your responsibilities involves ensuring existing projects and initiatives within your organization are on track while creating space for smart new strategies.
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How to Find a Job After College: The Ultimate Guide
College graduation is just around the corner, which means it’s almost speech season. Don’t get me wrong, I love a good graduation speech and all the platitudes that come along with it, but very few of them give guidance on how to find a job after college.
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How to Make Money on Pinterest: 9 Ways to Monetize Your Pinterest Account
Home to countless cookie recipes, laughable memes, and perfect last-minute gift ideas, there’s certainly already a lot to love about Pinterest. But what if we told you that it’s possible to make money on Pinterest?
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Data-Backed Tips for Successful Hybrid Team Leadership in 2022
According to Microsoft’s 2022 Annual Work Trend Index Report, 53% of employees are considering transitioning to a hybrid work setup in the next year and hybrid work is up seven points from 2021.
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