Digital Marketing

Press releases remain a critical link in the communications chain. According to Cision’s 2021 Global State of the Media Report, 78% of journalists say they prefer press releases and news announcements to other content types.

Google Sheets offers many data visualization tools within its platform, with one of the most popular ones being the histogram.

Recruiting or hiring the right talent is essential to the growth of any business.

However, it’s not always easy to find the right person. Most times, it feels like trying to find a needle in a haystack-like heap of CVs, with each new one looking better than the last.

When I graduated college, I didn’t have much prior work experience. However, I had something I believed made up for it — hard and soft skills for a resume. But what are hard or soft skills and how do they impact your professional future?

We often hear the terms “leaders” and “managers” used interchangeably. However, there are key differences in how each operates.

As a direct response copywriter, I specialize in making readers take a specific action. I write a variety of copy, including articles, landing pages, sales emails, and job descriptions.

Conventional wisdom tells us that views, especially three-seconds ones, are a vanity metric. But Facebook tracks them for a good reason.

In 2016, they analyzed their users’ video consumption data and discovered that 45% of people who watch the first three seconds of a video will keep watching it for at least 30 seconds.

​​Are you an experienced leader looking to brush up on your skills? Or maybe you’re brand new in this space and want to gain the tools to help you succeed.

A 2022 State of Content Marketing report by SEMrush revealed that 40% of brands surveyed say they outsource copywriting. If you fall in the 60% and want to improve your copywriting skills, we’re here to help.

“Why do you want to work here?”