WordPress 5.6 beta 2 is now available for testing! This software is still in development, so we recommend that you run this version on a test site. You can test the WordPress 5.6 beta in two ways: Try the WordPress Beta Tester plugin (choose the “bleeding edge nightlies” option). Or download the beta here (zip). WordPress 5.6 is slated for […]
WordPress 5.6 Beta 2 Read More »
You can’t get a degree in SEO. Books on SEO quickly become out-of-date.
Learning SEO? The Beginner’s List of Resources to Get Started Read More »
To consider what ad fatigue is, let’s start with an example.
What Is Ad Fatigue? + How to Diagnose & Cure It Read More »
Dear Marketing ops professionals, what will your marketing team look like six months from now? Or a year from now? How many people will you add? What new tools, systems, and data will you need?
How to Build a Marketing Technology Stack That’ll Grow With You Read More »
“You’ve got mail.”
At least, that’s what you’re hoping as a digital marketer — to show up in your audience’s inbox.
That’s because capturing emails is an important tactic marketers use to gather leads. To do so, you’ve probably created a lead magnet or content offer.
It’s a tale as old as time for those in online marketing. And that’s because it works.
How to Create Squeeze Pages That Generate Tons of Leads Read More »
As someone who has done it in the past, ghostwriting can certainly be a bit spooky at first.Wondering whether you’re doing your subjects and their ideas justice can run a chill down your spine.
From my perspective, taking the fear out of ghostwriting comes down to knowing when to use your subject’s voice or your own.
Ghostwriting 101: Tips from Bloggers Who’ve Done It Read More »
Digital marketing is undergoing a revolution.
Agencies have more granular insight than ever before into how their campaigns are performing. The days of selecting media channels based on broad demographic data and relying on generalized ad impression numbers are over.
4 Data-Driven Ways to Create More Targeted Ad Campaigns Read More »
When implementing your social media strategy, it’s easy to realize that manually posting on multiple different websites, multiple times a day, isn’t optimal for your busy schedule. But it’s not easy to tell from a baseline or pricing page which tools are not only the best for efficiency but best for your business.
The 11 Best Social Media Dashboard Tools & Apps Read More »
(BPT) – Heading full speed toward winter, we all know holiday shopping won’t look the same as years past. But that doesn’t mean you should let the latest trends pass you by this gift-giving season. These tips from UScellular will keep you from missing …
3 ways to give and get the best tech this holiday Read More »
(BPT) – When the novel coronavirus outbreak impacted nearly every business across the globe, companies turned straight to their values to steer their response. A company’s mission and promise replaced the next product launch. Involvement in the communi…
2020 Reveals the High Cost of Not Investing in Corporate Social Responsibility Read More »
