Perhaps one of the most challenging parts of making an impact on social media is coming up with something profound to say, especially in a 280 character Tweet. Crafting one often leaves us staring blankly at that little blinking cursor, hoping for a way to rephrase the Tweet to let up some characters for an image, a link, or that ever-essential hashtag.
Unsurprisingly, a Twitter bio is equally challenging. You mean to tell me that I only have 160 characters to explain to the Twittersphere who I am and what I do?
It might not seem like a big deal, but keep this in mind: Your bio is one of the main things people use to decide whether or not to follow you on Twitter — so what you write needs to count. Here are a few quick steps to help:
As we've mentioned, leaning on humor can be a quick way to show off your personality and make you seem relatable to audiences. To give you some inspiration, we’re taking a moment to highlight 31 high-quality, and sometimes amusing, Twitter bios that get the job done.
31 of the Funniest Twitter Bios We Could Find
1. @Twitter
Why this works:
You can't have a list of great Twitter bios without including Twitter's Twitter bio. It reads, "what's happening?!" which is a clever play on the words displayed in the draft box before you type a Tweet. It's humorous because Twitter is a busy and active platform, so it's not uncommon to long on to the app, see a storm of tweets about something you don't yet understand, and internally say, "What's happening?!?"
2. @TheMikeTrainor
Why this works:
Comedian and writer Mike Trainor makes my inner seven-year-old want to ask him to pull my finger. Also, imagining Mr. Trainor saying, “He who smelt it,” while looking as dapper as he does in his profile picture is a little slice of added amusement. Plus, we can't help but love this bio's self-deprecation, in its allusion to the fact that one of his shows is "still airing somehow."
3. @topicals
Why this works:
Skincare can sometimes be intimidating as there are a wide variety of products to choose from.
Topicals' main goal is to remove that potential anxiety by creating products that are fun and exciting to use, and their Twitter bio tells us exactly that: "Skincare for funner flare-ups."
4. @UberFacts
Why this works:
UberFacts fills our brains with seemingly unnecessary information all day, every day. Though with the rise of popularity in bar-hosted trivia nights and games like Trivia Crack, I wouldn’t say we’ll never need to know things like this:
Berserk llama syndrome is a real condition where a llama believes its human owner is also a llama, causing the animal to become aggressive.
— UberFacts (@UberFacts) August 21, 2017
5. @FranksRedHot
Why this works:
If you’re as big a fan of Frank’s RedHot as we are, then you know how easy it to actually but that — ahem — [stuff] on everything. Of course, as marketers, we agree that the brand might as well put it on Twitter, too.
6. @mikeindustries
Why this works:
Mike Davidson, former VP of Design at Twitter, is a connoisseur of sorts — and while he has an impressive background, we do enjoy his present credential of, "Currently chillin'."
We also can’t help but wonder: Does the Twitter bio 160 character limit have to do with the aesthetics of a Twitter page’s design? Is Mike Davidson to blame?
7. @LabMuffin
Why this works:
Dr. Michelle Wong’s mission is to educate the public on the chemistry behind beauty products to help consumers make informed decisions. When you read her Twitter bio, you get a straightforward understanding of what you can expect to see in her Tweets.
She also includes links to other social profiles, helping her build legitimacy and drive traffic to other platforms to build her audience.
8. @SocialDriver
Why this works:
Social Driver is an agency that helps businesses with their marketing and communication needs, from websites to brand messaging to content creation. Their Twitter bio reads, “Experience digital with us,” and it works because it tells audiences what they can expect from doing business with them — a partnership that brings results.
The bio also includes a unique business hashtag, #BeADriver, letting users know that they can join in the conversation in their own Tweets.
9. @Arbys
Why this works:
Arby's puns its slogan, "We have the meat.", by replacing meat with tweets. This is a great way of reminding people of your slogan while making a funny joke about the platform you're on.
10. @BlkGrlSunscreen
Why this works:
Black Girl Sunscreen targets an audience often left out of sun safety discussions. Its Twitter bio is short and sweet and gets straight to the point: "Revolutionary SPF for all people of color."
11. @popchips
Why this works:
We wish eating popchips was in our job descriptions — since, when they’re around, we certainly eat them like it's part of our collective responsibilities.
12. @sweetestsara
Why this works:
Sara Rubin is a former producer at BuzzFeed. You can thank her in part for many of the fantastic BuzzFeed videos you see circulating around social media and love are obsessed with. If you’ve seen any of the videos in which she’s, you know she’s an overall lovable and whimsical character — not to mention, hilariously awkward and anxious, like a good handful of us.
Her Twitter bio is just as imaginative and adds a touch of fantasy that I think provides a welcomed breather from some of the more serious Twitter bios out there.
13. @YouTube
Why this works:
YouTube’s Twitter bio is an excellent example of a humorous statement that gets the job done straight away: “Like and subscribe.” If you watch videos on YouTube, you’ve likely heard content creators say those words because it helps them generate engagement on their channel.
You can’t like and subscribe to accounts on Twitter, but those familiar with YouTube will know that the bio is asking you to follow and like their Tweets.
14. @JamieAmacher
Why this works:
Some people aim to save neglected pets. Jamie Amacher aims to save neglected houseplants. Buffalo, NY resident (and coworker of mine at Mainstreethost), Amacher knows the importance of keeping plants alive indoors — especially since, here in the Northeast U.S., we don’t get to see much plant life outside during winter.
I must say, it’s a noble act; sacrificing a Twitter bio front-loaded with accomplishments. for the sake of our forgetful nature and thirsty houseplants.
15. @Canva
Why this works:
Graphic design takes skill, but it’s a huge part of marketing. Canva presents itself as a solution to this challenge as an easy-to-use design tool for creating infographics, email templates, flyers — really any marketing material you may need. Its Twitter bio expertly conveys this as a way to attract its audience: “Amazingly simple design.”
16. @Pepsi
Why this works:
It's pretty funny to imagine a social media manager getting distracted from their job duties because the product they're supposed to be marketing is just so delicious.
17 & 18. @arnettwill & @batemanjason
Why this works:
First off, it’s clear to me that BFF Twitter bios are the BFF necklace of 2017. Actors Will Arnett and Jason Bateman wear their BFF-dom proud for all of the Twitterland to see — but it's not the first time they’ve taken their affinity for one another to the public eye. In 2013, they were seen strolling down the street on a sunny afternoon in 2013 while having some fun with the nearby paparazzi:
19. @JohnCleese
Why this works:
John Cleese is an English writer, actor and tall person (according to his website). As he is also a comedian, we’re allowed to find it incredibly humorous that he mentions in his Twitter bio that he’s still alive, contrary to rumor. Plus, he's doing "the silly walk" in his app, and we invite you to see for yourself just how silly it is. (Monty Python fans, rejoice.)
20. @TheOnion
Why this works:
The Onion is probably the most well-known and popular satirical news site. They publish gag headlines and goofy articles for the sake of humor. In this bio, they sarcastically claim that they are the opposite of a joke site by calling themselves the, "America's Finest News Source."
21. @Lesdoggg
Why this works:
What do we love about comedian Leslie Jones' Twitter bio? It's simple and to the point. Plus, we can't help but snicker at the humor in its simplicity — she lets us know about her line of work, without any jokes. That's okay; luckily, her on-screen work and actual tweets provide plenty of hilarious fodder.
22. @APStyleBook
Why this works:
If you write a lot, you’re probably familiar with the AP Style Book. As a refresher, it’s an English guide to writing and grammar that was created by journalists working for the Associated Press, but it’s used in many different industries. Its Twitter bio reads “A full suite of products to help you stay in style, whether on your desktop, laptop, smartphone or tablet.”
It’s clever and it works because the stylebook is typically hard-copy but Twitter brings those tips to the digital landscape, accessible on desktop, laptop, smartphone, or tablet.”
23. @shondarhimes
Why this works:
For many of us, Shonda Rhimes is a legend — and our Thursday nights would be so much less interesting without her. She's the writer behind such hit shows as "Grey's Anatomy" and "Scandal," and yes: People love to tweet their plotline opinions to her. She stops that madness with a concise, funny quip in her bio: "It's not real, okay?" Yes, Ms. Rhimes.
24. @Charmin
Why this works:
Charmin, as we know, sells toilet paper. We’re all adults here, and we all know what it's used for. Charmin’s Twitter bio is entertaining because, considering its industry, the brand gets the awkwardness out of the way immediately, letting us all know that, hey, quality toilet paper is a good thing ... and a good bathroom trip — or, "the go," as it's called here — should be enjoyed.
Plus, who doesn't enjoy a good, TP-related riddle?
#NationalTellAJokeDay
— Charmin (@Charmin) August 16, 2017
Q: Why can't you hear a pterodactyl go to the bathroom?
A: Because the "P" is silent!
25. @ComedyCentral
Why this works:
Because we see what you did there, Comedy Central. Also, this:
A great way to deal with your problems is to melt some cheese on them.
— Comedy Central (@ComedyCentral) August 21, 2017
For some of us, cheese is always the answer, no matter what the problem.
26. @YourAwayMessage
Why this works:
Are we the only ones who remember the days of AOL Instant Messenger, a.k.a., AIM? Think back, if you can, to a time before Slack, Twitter, and even Facebook -- and maybe, just maybe, it'll all come back to you.
If looking at this bio (and its accompanying profile image) gives you an overwhelming feeling of nostalgia, then you already know why it’s amusing. Remember AIM profiles? And sub-profiles? And away messages?
Also, the location being “the den” is on point. If this doesn’t hit home for you, view this BuzzFeed article, or move on to the next!
27. @TheEllenShow
Why this works:
Ellen DeGeneres entertains us on social media, television, real life, etc. She’s just plain amusing. So it should come as no surprise that her actual bio on Twitter is pretty darn amusing. According to her bio, she has a second job as an ice road trucker — hmm — and her tweets are both real, and spectacular. Well, she’s not lying about her tweets. After all, see below. So, what does that tell us about her second job? We buy it.
I just invested in an eclipse sunglass company. Does anyone know when the next one is?
— Ellen DeGeneres (@TheEllenShow) August 21, 2017
28. @Alexa99
Why this works:
This is the official account of the Amazon Alexa voice assistant. The bio is funny because it reads as if a robot wrote it. For those who have an Alexa, they might also know that Alexa is bad at puns and tells bad jokes when asked. So, her interests, along with the sci-fi Star Trek, make sense for her.
Because she is a robot, the most hilarious thing in this bio is how it ends with "Tweets and opinions are my own."
29. @tomhanks
Why this works:
Fame didn’t get to Tom Hanks’ head. He’s a normal person, just like you and I, having issues with fluctuating weight. Sometimes, he gains people's approval -- and other times, not so much. To that, we say, "Tweet on, Tom."
30. @aparnapkin
Why this works:
Comedian Aparna Nancherla’s Twitter handle (@aparnapkin) is seemingly a play on her name, which is silly enough on its own. Based on her bio I’d be willing to guess that her Twitter feed is equally as amusing.
31. @notzuckerberg
Why this works:
In case you haven’t already guessed, this is NOT Mark Zuckerberg. But that doesn’t stop @notzuckerberg (a.k.a., Twitter user @afterthatsummer) from tweeting as if (s)he were the “Zuck.”
The fake Mark Zuckerberg is pretty funny, as proven by his Twitter bio and tweets like this:
Facebook beat Wall Street's target again. I am a wizard making mad coin from the most abundant thing on earth—your desire to procrastinate.
— Not Mark Zuckerberg (@notzuckerberg) January 29, 2015
Find Your Twitter Humor
It's true — exercising humor while also tweeting as a responsible business is often a fine line to walk. But as these examples show, it's possible to be both self-deprecating and funny on social media, as long as it aligns with your brand.
As the examples show, it's possible to craft a relevant bio on Twitter that can be humorous, and still let users know what to expect from your profile.
